The difference of Cooling agent powder

Synthetic cooling agents have revolutionized the food, beverage, and cosmetic industries by providing precise cooling sensations without the minty taste of traditional menthol. Understanding the differences between cooling agent powders — particularly WS-3, WS-23, WS-5, and WS-12 — is essential for product developers seeking the optimal cooling profile.

WS-23: Front-of-Mouth Cooling

WS-23 (CAS 51115-67-4) delivers a sharp, intense cooling sensation that bursts in the front of the mouth and on the tongue. It has strong initial impact with a relatively short duration (5-10 minutes). WS-23 is the most popular cooling agent for e-liquid and beverage applications due to its excellent solubility in propylene glycol (30%) and neutral flavor profile.

WS-3: Throat and Back-of-Tongue Cooling

WS-3 (CAS 39711-79-0) provides a cooling sensation that is more concentrated in the throat and back of the tongue. The onset is slightly slower than WS-23, but the cooling lasts longer (10-15 minutes). WS-3 has a mild menthol undertone, though much less than natural menthol. It is commonly used in confectionery, chewing gum, and oral care products.

WS-5: Long-Lasting, Strong Cooling

WS-5 (CAS 150178-47-1) is one of the strongest synthetic cooling agents available. It primarily affects the roof of the mouth and the back of the tongue. The cooling is smooth, well-rounded, and exceptionally long-lasting (15-25 minutes). WS-5 is derived from menthol but is virtually odorless and tasteless. Recommended dosage: 0.5-1.5%.

WS-12: Balanced, Synergistic Cooling

WS-12 (CAS 68489-09-8) offers a balanced cooling profile that fills the entire mouth smoothly. It is 1.5 times stronger than menthol and lasts 10-20 minutes. WS-12 is particularly valued for its synergistic effects — when combined with WS-23 or WS-3, it enhances and prolongs the overall cooling experience.

Comparison Table

Agent CAS Cooling Location Duration PG Solubility
WS-23 51115-67-4 Front of mouth 5-10 min 30%
WS-3 39711-79-0 Throat 10-15 min 10%
WS-5 150178-47-1 Roof of mouth 15-25 min Low
WS-12 68489-09-8 Whole mouth 10-20 min Low

Recommended Blending Strategies

  • WS-23 + WS-3 (3:1): Front burst + throat cooling for e-liquids
  • WS-23 + WS-12 (2:1): Intense initial + extended for beverages
  • WS-3 + WS-5 (1:1): Moderate onset + very long for confectionery

Safety and Regulatory

All four cooling agents are approved for food and cosmetic use. Xi’an Taima’s cooling agents are USP grade with 99%+ purity, verified by HPLC testing. Full COA and MSDS documentation provided. Contact us for free samples.